Struggling to drive tangible business outcomes from your current digital marketing investment?

Worried about meeting aggressive ROI targets?

Need help with testing or scaling a specific digital channel?

We can help

Who Are We?

Northern Lights Direct is a leading performance-based digital marketing agency with offices in Chicago and Toronto.

We do digital marketing differently. We do it better.

These are just some of the results we’ve helped our clients achieve.

Fulfilled credit union new customer acquisition target by:


Increase in insurance plan participants


Fulfilled financial institution new deposit target by:


Achieved customer acquisition target for D2C eCommerce brand and were under cost target by:


Home security customer base increased by:


Grew revenue YOY for eCommerce brand by:

To us, Northern Lights Direct is more than a performance agency, they are a trusted partner in the growth of our business. We rely heavily on their digital expertise to guide the strategy that will deliver the business outcomes that matter most to our bottom-line. They consistently exceed our expectations and are a key contributor to our double digit growth year over year. Northern Lights Direct cares about our objectives and aspirations as much as we do. They have been instrumental in helping DUCA be the fastest organically-growing large credit union. We trust them. We rely on them. And we’re thrilled to be succeeding with them.

DUCA Credit Union

Interested in hearing about some of our case studies?

Send us an email, we love to talk about our work.

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Why we’re different

15+ years experience in performance digital marketing focused on tangible business outcomes like leads, sales customer acquisition, revenue and Return on Investment.

We believe in a fully transparent, data-centric partnership with our clients. All clients get full access to our proprietary NLD DataCloud Data Visualization Platform and our in-house NLD Acceleration Lab which allows us to perform a variety of digital tests outside the scope of campaign management using proven data science methodologies.

We are a Facebook Marketing Partner, a Premier Google Agency Partner and the 2019 Google Premier Partner Award Winner in Display Excellence.

Premier Partner Award Winning Campaigns

Northern Lights Direct is the 2019 Google Premier Partner Award Winner for Display Excellence.

This is awarded for creative and innovative uses of Google’s display advertising capabilities.


Audience Research
Digital Creative
Paid Search
Display and Native
Paid Social
Campaign Management & Optimization
Multichannel Integration

Northern Lights Direct maintains a Google Optimization score above 95% across all of our client campaigns.

Want to know your Google Optimization Score? We can help!


Clients we’ve worked with

We have in-depth experience meeting or exceeding targets for clients in financial services, insurance, telecommunications, small business and eCommerce.

“Northern Lights Direct has a truly remarkable knowledge of all things digital – a potent blend of direct response and solid branding.”

Jason B., Manulife Bank

Interested in hearing more about how we can accelerate your digital marketing?